Writing a good bio can get you a better job

This post came out from The Straits Times (11 January 2016)
Title - Writing a good bio can get you a better job

Some pointers that I've got are:

Working adults should invest in creating an updated, professional bio in addition to their resumes, which can be an important stepping stone towards getting them their dream job, experts say. You bio is a strategic play, which can get you hied, gain visibility and win you serious respect.

Bios are a concise version of a resume or online profile focused on bolstering credibility, and should be a crisp summary to convey a person's background and interests.

Syntax errors, stale and boring information or not linking to one's work are common stakes of bio writing. If the reader cannot figure out who you are in 30 seconds, you've lost your chance.

It is important to revisit the bio page every six months to change and add what other experience the professional has accrued. Professionals also need to keep their typical audience in mind while creating bios. Avoid high level buzz words that carry little meaning. Use clear, specific functional terms like 'acquisitions' or 'new product development' etc. Choose key words that are understood and desired in your field.

Creating bios of three different lengths - a full bio of maximum one page, a short bio of 75 words and a mini bio of one or two sentences - to serve different purposes. The short bio can serve as a default bio, while the mini bio can go under the byline or panel description. Cutting out the use of passive voice or weak verbs in the bio, as they may downplay a person's achievements. Referring to oneself by the first name in the write up is also discouraged.

Finish the bio with some information outside of business. Unlike a resume, it is okay to sprinkle in some personal colour. This helps people to see you as a more rounded individual.

Yours,
Something Small Thinking Big